Elevating eCommerce Excellence
Embark on a collaborative journey with Shady Rays, an esteemed American brand and global Shopify success story. Our design expertise, guided by data-driven decisions, meticulously optimized every facet of the website, fostering customer loyalty, driving conversions, and boosting revenue.
During the inception phase, we introduced new sub-brands such as Deep Sea, Kids Collection, and Blue-Light Glasses.
This expansion was rooted in thorough market research and competitor analysis. Armed with valuable insights, I crafted unique logos, seamless UX interfaces, and captivating landing pages for each sub-brand.
My responsibilities extended to curating engaging weekly email newsletters, eye-catching campaign and ad banners, and innovative ad creative
Taking on the challenge of enhancing VIP membership areas and optimizing the checkout experience, I immersed myself in the intricate design tapestry of the Shady Rays website and brand for an entire year.
